Details
 

07/20/2017

Director of Digital Sales

Cumulus Media Washington, DC

 

Cumulus Media’s Washington, DC location is searching for a digital sales expert that has an accomplished record of delivering client solutions coupled with successful sales experience in a related digital or broadcast field. The role of the Director of Digital Sales is to maximize revenue opportunities by assisting in the sales of complementary digital products under the Cumulus C-Suite umbrella as well as the market’s/stations’ own assets (email, website, app, streaming, podcasts, video and social).

This individual will integrate digital products and services into our robust radio asset offerings and identify innovative ways to meet the marketing needs of new and existing clients. This is a leadership position and will be responsible for collaboratively working with the cluster’s overall sales leadership coaching fellow sales team members on selling our suite of digital products.   

About Cumulus Media 

A leader in the radio broadcasting industry, Cumulus Media (NASDAQ:CMLS) combines high-quality local programming with iconic, nationally syndicated media, sports and entertainment brands to deliver premium content choices to the 245 million people reached each week through its approximately 447 owned-and-operated stations broadcasting in 90 US media markets (including eight of the top 10), more than 8,000 broadcast radio stations affiliated with its Westwood One network and numerous digital channels.

Together, the Cumulus/Westwood One platforms make Cumulus Media one of the few media companies that can provide advertisers with national reach and local impact. Cumulus/Westwood One is the exclusive radio broadcast partner to some of the largest brands in sports, entertainment, news, and talk, including the NFL, the NCAA, the Masters, the Olympics, the GRAMMY’s, the Academy of Country Music Awards, the American Music Awards, the Billboard Music Awards, Westwood One News, and more. Additionally, it is the nation's leading provider of country music and lifestyle content through its NASH brand, which serves country fans nationwide through radio programming, exclusive digital content, and live events. For more information, visit www.cumulus.com.

FOCUS:

·      Resident expert in all digital products offered by Cumulus including C-MAIL, C-TARGET and C-SERVICES as well as display and mobile ad positions, pre-roll video, social media, podcasting and in-stream ads

·      Act as primary liaison with all market selected third-party vendors (e.g. email and ad targeting vendors) for sending and fulfilling orders, RFP’s

·      Train and coach AE’s on digital advertising tactics and products – as well as work with vendors to fulfill client needs

·      Collaborate with sales leadership to develop and execute digital packages and solutions

·      Measure, grow and exceed digital sales and market share goals

·      Assist in the preparation, creation and execution of compelling presentations to clients

·      Analyze and provide necessary sales reports, market analysis and identify growth opportunities for digital assets

CORE COMPETENCIES:

·      Ability to develop, demonstrate and train people in digital products and sales strategies

·      Demonstrate knowledge of selling digital products and applications, including; SEO/SEM, mobile, social media, reputation management, targeted ads (geo-fenced, behavioral) and how they work in tandem with radio assets

·      Creative thinker and problem solver

·      Highly organized with ability to support multiple ad buys at the same time

·      Skilled in oral/written communications with the ability to articulate ideas and guidance concisely and professionally.

·      Comfortable presenting to a diversified array of prospects/clients

MINIMUM REQUIREMENTS:

Bachelor’s Degree in Radio and Broadcasting, Communications, Journalism, English or closely related field and (2) years of related experience or an equivalent combination of at least (4) years combined relevant training and experience.

 WHAT WE OFFER:

  • Competitive pay and earning potential 
  • Collaborative and creative work environment
  • Inspired leadership and support
  • Professional growth opportunities
  • Recognition and reward for outstanding performance
  • Medical, Dental & Vision Insurance package
  • 401K with company match to plan for the long term
  • Vacation & Holidays to enjoy the fruits of your labor

For immediate consideration, please complete the application process at http://www.cumulus.com/careers/

Cumulus is an Equal Opportunity Employer.

 

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